Radford University Releases Economic Impact Study

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Radford, VA – Radford University recently published their 2022 Economic Impact Study, which outlines the university’s contributions to Virginia’s New River Valley and the Commonwealth of Virginia. The study reveals that Radford University generated a total economic impact of $421.7 million for the state of Virginia and $390 million for the NRV in the 2022 Fiscal Year. For every $1 Virginia invested in Radford University, the university returned $6.35 to the state’s economy.

The report also emphasizes the university’s impact on employment, student spending and volunteerism, visitor spending, alumni spending, and human capital improvements during the 2022 Fiscal Year.

Read Radford University’s full economic impact study here.

Virginia’s New River Valley boasts outstanding educational opportunities, with several world-class universities and colleges located in the region. Learn more about the educational landscape of the NRV here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

Workforce Development Consortium Receives Grant

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Radford, VA – The New River/Mount Rogers Workforce Development Area Consortium recently received a $1.5 million grant from the U.S. Department of Labor. This grant is part of a $98 million initiative to enhance training and employment services for young people and expand apprenticeships in high-demand careers.

The consortium is one of 72 organizations across 30 states awarded through the YouthBuild Program. According to the YouthBuild website, “YouthBuild is a community-based pre-apprenticeship program that provides job training and educational services for opportunity youth ages 16-24 who left school without a secondary diploma.”

Administered by the U.S Department of Labor’s Employment and Training Administration and supported by the Workforce Innovation and Opportunity Act, YouthBuild grants help disadvantaged young people acquire occupational skills, employment services, and educational guidance. The program emphasizes green building techniques, including sustainable building materials, solar panel installation, and weatherization processes. Participants can also earn their high school diploma or equivalency degree while receiving workplace training.

Read the full press release and see a complete list of grant recipients from the U.S. Department of Labor here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

NRV Destinations and Businesses Win Best of Virginia 2024 Awards

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New River Valley, VA – Virginia Living magazine recently recognized sixty-nine destinations and businesses in the New River Valley with Best of Virginia 2024 awards for Southwest Virginia. This annual contest invites the magazine’s readers to vote for the top destinations and businesses across the five regions of Virginia. The impressive number of winners from the New River Valley highlights how the NRV is a natural fit for anyone looking to live like a local.

The Best of Virginia 2024 award winners from Virginia’s New River Valley are listed below in their respective categories.

BEST FOOD & DRINK

  • Best Barbecue Restaurant – Bluegrass BBQ, Pembroke
  • Best Breakfast/Bruch Restaurant – Palisades, Eggleston
  • Best Burger Joint – Dude’s Drive In, Christiansburg
  • Best Coffee shop or Roaster – Sugar and Flour, Pearisburg
  • Best Fine Dining – The Palisades Restaurant, Eggleston
  • Best Food Truck – Cabo Fish Taco, multiple Locations
  • Best Ice Cream Shop – Scoops Arcade, Pembroke
  • Best Indian Restaurant – Indian Garden Restaurant, Blacksburg
  • Best Italian Restaurant – Sal’s Italian Restaurant, Radford
  • Best Mexican Restaurant – LaBarranca Mexican Grill, Pearisburg
  • Best Outdoor Dining – The Farmhouse, Christiansburg
  • Best Pizzeria – Sal’s Italian Restaurant, Radford
  • Best Sandwich Shop – Macado’s, multiple locations
  • Best Steakhouse – The Farmhouse, Christiansburg
  • Best Vegan, Vegetarian or Gluten Free – Gillies, Blacksburg
  • Best Chocolatier – Sugar Magnolia, Blacksburg
  • Best Community Supported Agriculture – Glade Road Growing, Blacksburg
  • Best Farmers Market – Blacksburg Farmers Market, Blacksburg
  • Best Specialty Gourmet Food Shop – The Bread Basket, Floyd
  • Best Wine Shop – Vintage Cellar, Blacksburg
  • Best Brewery – Eastern Divide Brewing Company, Blacksburg
  • Best Cocktails – Lush Lounge, Floyd
  • Best Distillery – Salty Stash Distillery, Dublin
  • Best Winery – Iron Heart Winery, Allisonia

BEST LIVING AND RECREATION

  • Best Annual Charity Event – Cancer, Kids, and Christmas, Narrows
  • Best Art Event – Steppin’ Out, Blacksburg
  • Best Art Gallery – Moss Arts Center, Blacksburg
  • Best Entertainment Center for Adults – McClain’s at First and Main, Blacksburg
  • Best Festival – Steppin’ Out, Blacksburg
  • Best Love Sign – LOVEwork in Pearisburg, Pearisburg
  • Best Movie Theater – The Lyric, Blacksburg
  • Best Music Venue – The Floyd Country Store, Floyd
  • Best Special Event Venue – Mountain Lake Lodge, Pembroke
  • Best Dog Groomer – M & J Pet Grooming, Pearisburg
  • Best Veterinary Hospital – Town and Country Veterinary Clinic, Christiansburg
  • Best K-12 Independent School – Blacksburg New School, Blacksburg
  • Best Bed & Breakfast – Lily Valley Inn, Pearisburg
  • Best Historic Site – Mabry Mill, Blue Ridge Parkway
  • Best Resort – Mountain Lake Lodge, Pembroke
  • Best State Park – Claytor Lake State Park, Dublin
  • Best Tourist Attraction – Blue Ridge Parkway
  • Best Golf Course – Castle Rock Golf Course and Recreation, Pembroke

BEST SERVICES:

  • Best Counseling or Therapy Practice – New River Valley Community Services, multiple locations
  • Best Dental Practice – Radford Family Dental, Radford
  • Oral and Maxillofacial Surgery Practice – NRV Oral and Maxillofacial Surgery, Blacksburg, and Radford
  • Best Pediatric Practice – New River Valley Pediatrics, multiple locations
  • Best Cosmetic Surgery Practice – New River Dermatology, Blacksburg
  • Best Dermatology Practice – New River Dermatology, multiple locations
  • Best Hair Salon – The Hair Loft, Radford
  • Best Spa – Allure Spa and Skin Health Boutique, Blacksburg
  • Best Greenhouse and Nursery – Crow’s Nest Greenhouses, Blacksburg
  • Best Kitchen and Bath Design Firm – Dublin Home Store, Dublin
  • Best Landscape Design – Back to Nature Landscaping & Construction, Blacksburg
  • Best Retirement Community – Warm Hearth Village, Blacksburg
  • Best Accounting Firm – Darryl Gillespie P.C, CPA Christiansburg
  • Best Auction Company – Linkous Auctioneers, Blacksburg
  • Best Bank – Truist, multiple locations
  • Best Car Dealer – Shelor Motor Mile, Christiansburg
  • Best Financial Planning Firm – Plott & French Financial Advisors, Radford
  • Best Funeral Home – Kendall Funeral Home, Pembroke
  • Best Law Firm – Patrick K. Moore, Blacksburg and Radford

BEST SHOPPING

  • Best Bookstore – Blacksburg Books, Blacksburg
  • Best Consignment Shop – Treasure Trove Thrift Store, Christiansburg
  • Best Fine Jewelry Store – P.R. Sturgill Fine Jewely, Radford
  • Best Florist Shop – Northside Flower Shop. Radford
  • Best Flower Farm – Stonecrop Farmers, Newport
  • Best Men’s Clothing – Tractor Supply, Pearisburg
  • Best Sporting Goods or Outdoor Outfitter – Tangent Outfitters, Pembroke
  • Best Women’s Clothing Store – Fringe Benefit, Blacksburg

In addition to these winners, eighty-three destinations and businesses from the NRV were recognized with second or third place awards. Read more about Virginia Living’s Best of Virginia 2024 awards here.Learn more about the lifestyle amenities available in Virginia’s New River Valley here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

Remote Workers Love the NRV

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New River Valley, VA – Cardinal News recently highlighted a shift in the landscape of remote work in Virginia between 2019 and 2022 citing insights from the U.S. Census Bureau’s American Community Survey. According to the survey, remote work in Virginia’s New River Valley has surged by 101%, reflecting a growing trend of professionals opting for the region’s lifestyle. The allure of scenic vistas, affordable living, and a vibrant community makes the New River Valley an irresistible choice for remote work and living. With its beautiful landscapes and safe environments, it’s no surprise that more individuals are embracing the opportunity to work remotely from this picturesque corner of Virginia. It’s clear why Virginia’s New River Valley feels like home for remote workers. It’s simply a natural fit. Calculate your cost of living in Virginia’s New River Valley here. Read the Cardinal News Article here. View the U.S. Census Bureau’s American Community Survey here.
Photo by Antoni Shkraba
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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.” Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

Oransi Listed in Rolling Stone’s Best Air Purifiers List

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Radford, VA – Rolling Stone Magazine recently listed Oransi’s Mod Air Purifier as one of the best HEPA air purifiers. Oransi’s air purifier was ranked number 3 on their list as the most powerful.

According to the Rolling Stone article “Oransi says the Mod has been lab tested to remove 99.4% of the tiniest particles” and that “its filter also helps to remove allergens, mold, pet dander, and smoke”.

Oransi is a veteran-owned air purification company, that began operating in the City of Radford in 2021. The project brought significant investment and over 100 new jobs to the region. Oransi has established itself as a leading air purification company and is reshoring the manufacturing of its purifiers to the New River Valley. Oransi’s purifiers will serve a wide range of people, from general consumers to health professionals.

Read Rolling Stone’s full article here.

Learn more about why Virginia’s New River Valley is a natural fit for Advanced Manufacturers here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

NRV 2023 Top 50 Metro Area for Economic Growth in the US

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New River Valley, VA – The New River Valley is one of the top 50 places in America for metro areas that are “hotspots for economic growth”, according to Area Development. The magazine recently released its rankings of the 2023 leading metro locations that are hotspots for economic growth.

The Blacksburg-Christiansburg metropolitan statistical area (MSA), also known as the New River Valley, ranked No. 49 overall and No. 21 among mid-sized metros with populations between 160,000 to 600,000. The New River Valley is the only location from Virginia that made the top 50.

According to Area Development, they ranked “384 MSAs across 24 economic and workforce indicators pulled from eight (8) data sets — each set containing a five-year change, a three-year change, and a one-year change indicator — originating from the U.S. Bureau of Labor Statistics, U.S. Census, and JobsEQ® by Chmura Economics & Analytics.” The “Overall Ranking” was created by totaling the score across all data sets, with the five-year change indicators carrying the most weight and the one-year indicators carrying the least weight. The four primary indicators used to compile the rankings included Prime Workforce, Economic Strength, Year-Over-Year Growth, Three-Year Growth, and Five-Year Growth.

The “overall ranking” isn’t a product of just one indicator, but all the factors combined. This shows the New River Valley’s strength in a variety of different indicators that make it ‘a natural fit’ across the board. The region benefits from its emerging tech hub, high-tech advanced manufacturing, access to talent, great cost of living and many other key factors that make the NRV a great place to live and do business.

Read the full list of rankings here.

Read the methodology behind the report here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

Virginia Business Features NRV Leaders in ‘Top 100 People to Meet in 2024’

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New River Valley, VA – Several leaders from across the New River Valley were listed in the 5th annual list from Virginia Business of “Top 100 People to Meet in 2024”. According to the article, this list includes a wide range of professions from novelists and podcasters to up-and-coming entrepreneurs, influential attorneys, nonprofit leaders, educators, go-getters and innovators.

The top leaders from the NRV to meet in 2024 are:

Educators:
  • Enric Ruiz-Geli | Montgomery County | Professor of practice, Virginia Tech Honors College; principal and founding architect, Cloud 9
  • Bevlee A. Watford | Montgomery County | Associate dean of equity and engagement; executive director, Center for the Enhancement of Engineering Diversity, Virginia Tech

Go-Getters:
  • Peter Mann | City of Radford | Founder and CEO, Oransi

Innovators:
  • Nanci Hardwick | Montgomery County | Aeroprobe and MELD Manufacturing
  • Yuhao Zhang | Montgomery County | Assistant professor, Virgnia Tech

The New River Valley is at once organic and innovative. Technical and agricultural. Artistic and scientific. Step into a place filled with creativity, culture, and community, a place where you are surrounded with profound beauty, an eclectic mix of small-town life, and world-class universities. Discover how the New River Valley is “A Natural Fit” here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

NRV Receives Grant for NRV Materials and Machinery Cluster Scale-Up

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New River Valley, VA – WSLS Channel 10 recently reported that Governor Youngkin announced $1.9 million in GO Virginia grants for eight different programs. These projects help promote economic growth and workforce development throughout the commonwealth.

A New River Valley partnership comprised of the New River Valley Regional Commission, the Virginia Tech Center for Economic and Community Engagement, and Onward NRV received close to $100,000 for the NRV Materials and Machinery Cluster Scale-Up project. According to the GO Virginia Region 2 press release, the NRV Materials and Machinery Cluster Scale-Up will “build upon the successful application to the U.S. Economic Development Administration for a Tech Hubs designation” and will map “out assets and resources that could support ecosystem growth and transformation of the cluster.”

See the full list of projects here.

Read WSLS Channel 10’s full story here.

Read Go Virginia Region 2’s press release here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

10 Most Popular Blog Posts of 2023

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New River Valley, VA – Virginia’s New River Valley has experienced an exciting 2023! Let’s count down the top ten 2023 posts on TheNRV.org website. The following posts had the most pageviews online:

10. Broadband Partnership Brings Countywide Fiber to Floyd

Citizens Telephone Coop recently reported that their Countywide Broadband Expansion project with Floyd County is almost complete. This will make Floyd “the first of a handful of rural counties to achieve universal broadband in the Commonwealth.”

9. 2 NRV Locations Featured in Southern Living For Best Fall Foliage in Virginia

Southern Living recently highlighted two locations in the New River Valley on their “15 Virginia Parks Where You Can Catch the Best Fall Foliage” list. Claytor Lake State Park in Pulaski County was #4 and Mabry Mill on the Blue Ridge Parkway in Floyd County was #9.

8. NRV Companies Announce 2,530 jobs and $551 million in Investment Since 2018

Virginia’s New River Valley has seen great economic success in the last 5 years. 24 new or expanding companies announced plans to create 2,530 jobs and invest over $551 million in the NRV region.

7. Radford University Partners with City of Radford to Launch The HUB

The HUB at Radford for Economic Development opened on October 17th following a ribbon-cutting ceremony. This new partnership between Radford University and the City of Radford will “serve as an economic development support system to help businesses thrive in the City of Radford and across the region.

6. NRV Famers Market Trail

If local vegetables, handpicked flowers, and fresh baked goods are what define your summer, then it’s time to hit the NRV Farmers Market Trail. Each market brings its own finds and, in some cases, music. Explore the exciting flavors that abound in the New River Valley by grabbing your bag and joining us as we delve into the local NRV Farmers Market Trail.

5. New LewisGale Montgomery ER Coming to Christiansburg

Work has begun on a new emergency room in the town of Christiansburg. This will be LewisGale’s first freestanding ER in the New River Valley. There are 2 others located in the Roanoke area.

4. Camrett Logistics to Expand and Create 58 New Jobs in Pulaski County

Camrett Logistics is expanding their capacity in Pulaski County, creating 58 new jobs and investing $2 million into the area.

3. Virginia Tech Ranks Top 3 Best College Campuses in America

Virginia Tech ranks third in 2020 Best College Campuses by Niche.com.

2. Fall Activities in the NRV

Join us as we explore fall in the NRV! The list has a little something for everyone, from exciting events to scenic adventures.

1. Four NRV Businesses Named Best Employers in Virginia by Forbes

Forbes recently released their 5th annual list of America’s Best Employers by State. Several New River Valley companies made the list for Virginia: Virgina Tech, BAE Systems, Carilion Clinic, and Volvo Group.

Discover more of the 2023 news from around Virginia’s New River Valley visit here.

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

NRV Accolades and Awards for 2023

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New River Valley, VA – The New River Valley is proudly celebrating a year of triumphs and accolades that showcases how the region is filled with thriving communities and innovation. Below are just a few of the accomplishments and awards won this past year by the NRV’s counties, city, towns, schools, businesses, and universities.

Regional Awards:

Higher Education Rankings:

Business Accolades:

The Virginia Commonwealth Placements:

Explore more NRV accolades and awards here.

Photo by Anna-Louise

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Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly-skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.