Recently, at an event in Washington, D.C., block.one CEO Brendan Blumer announced a new social media network built on blockchain technology.
Block.one was established two years ago by Virginia Tech alum Dan Larimer, who leads the company’s Blacksburg office, and Blumer, who is based out of Hong Kong. The company focuses on creating blockchain software, which stores information across a large network to prevent hacking and increase transparency. Their new social media network, Voice, is built around the removal of secret algorithms that the company says fault traditional platforms. The blockchain technology will prevent fake users from invading the network.
Voice begins its protection and transparency from the start by actually verifying your account creation, a step many current platforms skip. The platform will allow users to receive tokens for likes and participation on the content they post, whether to their page or their engagement with other accounts. Users can then “spend” their tokens to increase the visibility of their post or “voice it”. With this strategy, the best content, as deemed by the people and not dictated by companies, will be seen. The platform has not officially launched, however users can sign up on the website for a pre-release beta platform.
To learn more about blockchain and the launch of Voice (18:30), check out the video of the announcement.
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