VEDP Highlights Phoenix Packaging’s Growth in NRV

VEDP Highlights Phoenix Packaging’s Growth in NRV

Pulaski County, VA – A case study by the Virginia Economic Development Partnership (VEDP) highlighted the growth of Phoenix Packaging’s U.S. operation in Virginia’s New River Valley over the past ten years. In 2010, the company established their North American headquarters in Pulaski County and expanded operations there in 2011, 2012, and 2017. The total investment in the region since 2010 by Grupo Phoenix, Phoenix Packaging’s parent company, has been “$106.2 million and 585 new jobs for the citizens of the New River Valley.”

VEDP’s case study describes the many business advantages that the NRV has to offer Phoenix Packaging. These include accessibility to major interstates and the talent pipeline coming from the region’s high-quality, local education institutions.

Alberto Peisach, the CEO of Grupo Phoenix, had this to say about locating in the region:

“Grupo Phoenix evaluated various location options to build upon its future in the United States and chose [Virginia’s New River Valley] due to a variety of factors, including a central location that allows us to be within 400 miles of 80 percent of the U.S. East Coast population; the ability to negotiate electricity at a competitive rate; access to rail transport, which reduces our logistics; a motivated labor force; support from the local colleges and universities to assist us with training specialized technical jobs; and the accessibility and unwavering support of the government to work together within the industry to create jobs.”

Read the entire VEDP case study on Phoenix Packaging here.

Learn more about the food processing and agribusiness industry in Virginia’s New River Valley here.


Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small-town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”

Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.

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